In 1988 founded a travel promotional company assisting European and U.S. clients in increasing consumer awareness and room night revenue to their destinations through advertising and promotions that included packaging Swiss alpine destinations with soft-adventure tour operators.
René speaks fluent German & Swiss-German and has coordinated numerous destination promotions in German speaking Europe for his clients. He also gives back and has taught tourism classes as an adjunct professor in both the Florida State University and Georgia State University.
Public speaking highlights include the keynote speech at the Arizona Governors Conference on Tourism, serving one NTA panels, leading the Atlanta CVB International Seminar for Olympic preparation, conducting many International Tourism Seminars, speaking to many CVB’s on how to increase their tourism and doing Go Green Tourism destination presentations.